google analytics event tracking code generator

Thanks. I’d like to track user engagement with some of our downloadable forms, and the number of plays of our videos. The next four fields are compulsory and form the core of your UTM code. Then structure the event tracking code as required by your version of Analytics and insert the code into the the link or image element that will be clicked on to start the download of the document. ‘https://ssl’ : ‘http://www’) + ‘’; Cookies are browser detailed for ga.js. Compatible with Asynchronous and Universal Analytics types of tracking. The ga.js tracking code is fetched, with the appropriate protocol automatically detected. var ga = document.createElement(‘script’); ga.type = ‘text/javascript’; ga.async = true;

Email Me Will you remember all Google Analytics event categories and actions you implemented in last 3 months? Okay, don’t hate me just yet. The first thing to do when you open the tool is to select a date from the date picker. Of course, there are more advanced implementations that are useless for small sites, but there are definitely some basic events that should be implemented on every website. Just add the snippet of code within the element that is being tracked. This is a requirement for this component which you can use to identify the campaign medium. Event Tracking Code Generator. How to use the Event generator. It is a good idea to lock down this function to prevent unauthorized editing. Classic Google Analytics tracking code is ga.js. Open the spreadsheet, click on File…then, “Make a Copy” and you now have your very own editable UTM tracking spreadsheet. Will you remember all event categories and actions you implemented in the last 3 months? Therefore, I created this handy event generator that helps me create events and keep track of them. })(window,document,’script’,’’,’ga’); ga(‘create’, ‘UA-XXXXX-X’, ‘auto’); An integer that you can use to provide numerical data about the user event. I would be happy to take a look and send you specific feedback. Personally, I use Tag Manager, which makes Google Analytics implementation much easier, but for the purposes of this article, I’ll be only talking about implementation via a JavaScript snippet. It appears as utm_medium=email. And there are four different components that go into your event tracking code: Category. It could be a new tweet, the image or banner link on your page or an email sent to your subscriber list. Hannah Taylor. These fields include product category, product model, funnel, region, country, language, objective, audience, search terms, promotion type, agency type, notes or former campaign name. How do you track several word documents and pdf downloads for Google analytics in a javascript code in a master page of Sharepoint site. Lastly, when naming tags with two words, it’s best to join them using an underscore(_), rather than a dash(-). With the level of customization available to you via UTM tracking codes, it is easy to become disorganized and lose track of your UTM strings, especially if you’re running multiple campaigns on various websites using different channels. Please copy the link manually. Access Your Google Analytics Tracking Code. When a visitor clicks on a URL containing the UTM string, it generates an event which your Google Analytics account records.

Any changes in the first two steps will modify the tracking code (column G) automatically. Then, it will be obvious which actions to track. var s = document.getElementsByTagName(‘script’)[0]; s.parentNode.insertBefore(ga, s); We use cookies to ensure that we give you the best experience on our website.

(function(i,s,o,g,r,a,m){i[‘GoogleAnalyticsObject’]=r;i[r]=i[r]||function(){ All Rights Reserved 2020 |, which is a simple Google Sheets document, can be downloaded from here, Click here to copy/download your editable UTM Campaign URL Builder. The link has been copied to your clip boardy board! “The name you supply for the group of objects you want to track.”, “A string that is uniquely paired with each category, and commonly used to define the type of user interaction for the web object.”, “An optional string to provide additional dimensions to the event data.”. UTM codes also assist in identifying which impressions get the highest or lowest clicks as well as the clicks that get the highest or lowest conversions. Next is the creative type field which specifies the particular channel you want to track – a text link, image, etc. For example: utm_content=textlink or utm_content=bannerlink. is the same concept as above. Generate Free event tracking javascript with our Tool and Set up and Configure onclick Google Analytics Event Cod Couple of Minutes. ga(‘send’, ‘pageview’); ga(‘send’, ‘event’, ‘category’, ‘label’, ‘value’, {nonInteraction: false}); More information can be found in the Event Tracking guide for Universal Analytics. Debugging is a topic that should be covered in a blog post on its own, so I’ll mention a couple of great Chrome extensions that make it easier: I’m just scratching the surface here, but both tools are extremely handy when your event tracking is not working.

The simple guide: Google Analytics Event Tracking. Is it possible to do this with one script in Master page of Sharepoint? The URL could be a blog, homepage, social media post, specific ad, or any URL you want to obtain information. I won't.

If you only insert the JavaScript code into the source code and think your job is done, you miss a lot of information you may get from your website. Event tracking is the only way to identify which elements are helping you to reach your online goals. You came to the right place! Yes, anyone… even if you think the word “code” has something to do with a super secret encryption message used in the movie National Treasurer (fun fact, a friend of mine from high school was an extra in that movie). You’ve gotta be signed up first to do that! Yes No Well, there you have it! Place the URL or ad link you want to track into the field marked destination URL. It helps you stay organized.

Google Analytics keeps track of these events, enabling you to know which UTM tracking codes were clicked the most and how many of those clicks ended up converting. The campaign source component is a requirement and appears as: .

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